New Nook Color Could Be a Kindle/iPad Killer

 

nookcolor

Barnes and Noble has released a potential giant killer. It’s a new color version of their Nook e-book reader, but it has features which put Amazon.com’s Kindle to shame, and even has some features not available on Apple’s iPad. It’s an outstanding bargain at only $249.

Nook Color runs on the advanced Android  operating system and has a 7-inch screen. Not only can you read books, newspapers and magazines (which is all the Kindle can do in black and white), but the Nook Color also allows users to surf the Internet, check their email, listen  to music and play games. In 2011 there will be a free update to the Android version 2.2 operating system, and that means the device will be able to play Flash content, including tens of thousands of online movies, and even the iPad can’t do that.  Early reviewers say the Nook Color has a touch screen that is as responsive as the iPad’s.

The device is called a “Reader’s Tablet” because it focuses on the needs of readers. For example, it allows you to set up a network of friends so you can lend them books. You can transfer one of your books to another Nook Color and your friend has 14 days to read it before the book becomes inactive.  The Nook Color makes it easy to share content on Facebook and Twitter through an integrated app.

Even though the focus is on reader’s, the device has lots of flexibility. It comes with a Microsoft Office document viewer so you can get a little work done too.

The size, functionality and cost of the Nook Color will make it an enormously popular device.

Nook Color Quick Reference

  • 7-inch VividView color touch screen (1,024×600 pixel resolution at 169 ppi; more than 16 million colors)
  • 8.1 inches by 5 inches by .48 inches (HWD)
  • 15.8 ounces
  • Built-in Wi-Fi
  • Runs on Android 2.1 (upgradeable to 2.2 in 2011)
  • 8GB of built-in memory, plus microSD expansion slot for adding more memory
  • Supports PDF and ePub files, as well Word, Excel, and PowerPoint using built-in Quickoffice software
  • Image files supported: JPG, PNG, GIF, and BMP files (use personal photos for wallpaper)
  • Video playback via Android Media Player
  • Sealed-in battery delivers eight hours of continuous reading time
  • Pandora music player preloaded
  • Web browser (no Flash support in Android 2.1 but will be added in 2.2)
  • No Android Market, but Barnes & Noble will sell some apps through its own store
  • Integrated social-networking and LendMe apps
  • Ship date: November 19, 2010

Available in Barnes & Noble stores, Best Buy, Wal-Mart, and Books-A-Million

 Published on: Oct 26, 2010

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