Christian Authors Get T-Shirt Visibility

If you’ve written a book or blog, you want people to read it. But they can’t read if they don’t know it exists.

How do Christian authors get the word out about their book? Usually in these ways:

  • Author website
  • Amazon search results
  • Facebook or Twitter posts

It’s not that these methods are bad. After all, authors want to do everything possible to promote their book for free before they start spending money on advertising or a publicity service.

Personal Encounter, Not Remote Control

Christian Authors Get T-Shirt VisibilitySo, how can you easily generate interest in your book? One often overlooked way is to be an ambassador for your own book or blog.  Tell people about it when you go shopping or do errands, go to church events, conferences and other meetings.

Let people ask you about your book and engage them in conversation. People love to meet authors. You’ll want to carry extra copies in your trunk, or at least carry business cards with a link where they can buy your book online.

How can personal encounters sell lots of books? Because it follows the same dynamic that people use when they try to sell by remote control online. That is, you want to trigger a buzz. More than just sell them a copy of your book, you want to get readers to talk about it with others. Nothing will create buzz for a book like someone telling their friends they talked with the author of an interesting book at the grocery store.

Your one-to-one personal encounter can ignite whole networks of people who will talk about your book, in person or online, and buy it.

Excellent Conversation Starters

How do you get the attention of the people you encounter? Not by wearing the name of your book. You’d just be a billboard. You want to create curiosity. You want to engender intrigue so people come to you and ask about your work. Give them the opportunity to ask questions.

As the Editor of ChristianWritingToday.com, I designed four different T-shirts, and you’re sure to attract interest when you wear one. Each one comes in five different colors and there are styles for both men and women. They will not only help you promote your book, blog or writing ministry but also keeps this site alive.

People will ask you questions about your book or blog and you can share the details with them. These conversation starters simply say:

*** More details here***

Be an Ambassador for Your Own Book or Blog

Wear one of these T-shirts to any gathering.  You’ll become the center of attention as people ask you about your book or blog or writing vision.

You’ll discover it’s an effective way to get people talking about your book or blog or the adventure of writing. Once people learn about you, they’ll want to encourage you. Don’t be surprised if these encounters lead to interviews and speaking engagements. Good things happen when you get visibility.

1 Response

  1. That is a fabulous idea. As a published author of two books in a series of ten, I am constantly thinking outside of the box.I love the T-Shirt idea. thanks for sharing your creativity.

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